Tag Archives: latin america travel

Experience Latin America – A New Travel Show for London

27 Jan

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The Latin American Travel Association (LATA) has launched a new b2b travel show that will take place in London between 16 and 18 June 2014.

Experience Latin America by LATA will bring together key suppliers from Latin America with buyers from the UK and Europe. By invitation only, and organised by Latin America’s largest travel trade association, this vibrant three day show will bring together carefully-selected companies wishing to increase business to Latin America.

Pre-scheduled meetings, inspiring seminars and lots of networking opportunities should ensure a cross-section of Latin American suppliers and overseas buyers and media get ample opportunity to meet, learn about new products and strengthen existing relationships.

Taking place in the  stunning waterside venue of 40 Bank Street during the World Cup, Experience Latin America by LATA promises to be the only place to be in London in June for people passionate about tourism to Latin America.

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Chris Pickard re-elected chairman of LATA

6 Jun

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The Latin American Travel Association (LATA) has held the first meeting of its new executive committee for 2013/14. During the meeting Critical Divide’s Chris Pickard was re-elected chairman. The other officers for 2013/14 are Sue Faithfull – Vice Chairman, Byron Shirto – Honorary Secretary, Lesley Roberts – Treasurer, Ed Paine – LATA Counsellor.

The full LATA committee for 2013/14 is:

Amanda Sweeney (Rainbow Tours)
Byron Shirto (Talking Stick Marketing)
Chris Pickard (Critical Divide)
Claudia Morales (Branding Latin America)
Colin Stewart (Air Europa)
Edward Paine (Last Frontiers)
Lesley Roberts (United Airlines)
Liza Masias (Inkaterra)
Lupita Ayala (Mexico Tourism Board)
Lyn Hughes (Wanderlust)
Priti Mehta (Silversea Cruises)
Ray Blok (British Airways / Iberia)
Sara Nozal (Aviacircle)
Simon Heyes (Senderos)
Sue Faithfull (Brazilian Chamber of Commerce)
Wendy McNeill (Americas)

LATA Executive Committee for 2013-2014.

25 May

The new LATA Executive Committee for 2013-2014 is:

Amanda Sweeney (Rainbow Tours) / Byron Shirto (Talking Stick Marketing) / Chris Pickard (Critical Divide) / Claudia Morales (Branding Latin America) / Colin Stewart (Air Europa) / Edward Paine (Last Frontiers) / Lesley Roberts (United Airlines) / Liza Masias (Inkaterra) / Lupita Ayala (Mexico Tourism Board ) / Lyn Hughes (Wanderlust) / Priti Mehta (Silversea Cruises) Ray Blok (British Airways / Iberia) / Sara Nozal (Aviacircle) / Simon Heyes (Senderos) / Sue Faithfull (Brazilian Chamber of Commerce) / Wendy McNeill (Americas).

The current chairman is Chris Pickard of Critical Divide. The officers will be elected at the first committee meeting of the new year on 5 June.

LATA Comes of Age in the House of Lords

31 Jan

The evening of Wednesday, 30 January marked a milestone as the Latin American Travel Association (LATA) celebrated its 21st anniversary at its annual reception with the All-Party Parliamentary British-Latin American Group in the Palace of Westminster. Key speakers included Rt Hon Hugo Swire, Minister of State at the Foreign and Commonwealth Office, whose responsibilities cover Latin America.

Rt Hon Hugo Swire

Rt Hon Hugo Swire

Founded in 1992, the travel trade organisation brings together over 250 companies including tourism boards, airlines, hotels and tour operators and was founded to promote travel to the many diverse destinations of Latin America.

During the evening the British television personality Michael Palin was honoured with the LATA Media Award for 2013 for his contribution to Latin America and tourism in general.  The popular comedian, actor, writer and presenter was also recognised by LATA for his BBC television series Brazil and its contribution to promoting an understanding of Latin America in the UK and around the world.

Michael Palin and the Baroness Hooper

Michael Palin and the Baroness Hooper

“Michael Palin has been called ‘Britain’s Nicest Man’, and he is widely regarded as a national treasure. Destinations that have been featured in his documentaries have been lucky enough to benefit from the ‘Palin-effect’, inspiring viewers to travel and learn more about the world and its people. We salute him and his team for their contribution to travel and tourism,” said Christopher Pickard, Chairman of LATA and Critical Divide.

“Brazil and all of Latin America will continue to be in the media spotlight over the next few years, with the FIFA World Cup in 2014 and Olympics and Paralympics in 2016, and Palin’s Brazil series provides real insight in to the people and cultures of this rapidly developing region. Michael Palin is a very worthy recipient of LATA’s 2013 Media Award.”

Previous winners of the LATA Media Award include Jonathan Dimbleby for the BBC series A South American Journey, the travel team at the Telegraph Media Group, and Wanderlust travel magazine.

The Baroness Hooper

The Baroness Hooper

The Baroness Hooper, Chairman of the All-Party Parliamentary British-Latin American Group, and Lucy Clark from the LATA Foundation and Orient-Express, echoed the importance of the evening’s objective: to promote and develop closer ties and communications through travel and tourism between LATA, the All-Party Parliamentary British-Latin American Group and the United Kingdom embassies of all the Latin American countries. Ambassadors and senior diplomats attended the reception from 21 of the Latin American embassies in London.

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Ursula Vallance

The evening also saw Ursula Vallance and Diana Marshall of South American Service Partner Organisation (SASPO) inducted into the LATA Hall of Fame. Both women were involved in the birth of LATA back in 1992. They were inducted by Ed Paine (Last Frontiers), one of the first members of the LATA Hall of Fame, and the longest serving LATA chairman.

More photos from the evening (photos by Adrian Pope):

Happy Brithday LATA

Happy Brithday LATA

Chris Pickard, Rt Hon Hugo Swire, the Baroness Hooper

Chris Pickard, Rt Hon Hugo Swire, the Baroness Hooper

Rt Hon Hugo Swire, the Baroness Hooper, Michael Palin

Rt Hon Hugo Swire, the Baroness Hooper, Michael Palin

Michael Palin

Michael Palin

Chris Pickard

Chris Pickard

Ed Paine

Ed Paine

Michael Palin, the Baroness Hooper, Ed Paine, Ursula Vallance

Michael Palin, the Baroness Hooper, Ed Paine, Ursula Vallance

Michael Palin, the Baroness Hooper

Michael Palin, the Baroness Hooper

Lucy Clark, LATA Foundation

Lucy Clark, LATA Foundation

H.E. Miguel Angel Solano López Casco, the Paraguayan Ambassador, with harpist Sheila Colby.

H.E. Miguel Angel Solano López Casco, the Paraguayan Ambassador, with harpist Sheila Colby.

Rt Hon Hugo Swire

Rt Hon Hugo Swire

Michael Palin, Kate Smith (FCO, Americas)

Michael Palin, Kate Smith (FCO, Americas)

Dr Jago Cooper (British Museum, BBC "Lost Kingdoms of South America)

Dr Jago Cooper (British Museum, BBC “Lost Kingdoms of South America)

Katie Derham (BBC Proms, BBC Radio 3), Chris Pickard (LATA Chairman)

Katie Derham (BBC Proms, BBC Radio 3), Chris Pickard (LATA Chairman)

Lucy Clark (LATA Foundation - Head of Projects), Michael Palin, and Megan Parkinson (LATA Foundation Head of Events).

Lucy Clark (LATA Foundation – Head of Projects), Michael Palin, and Megan Parkinson (LATA Foundation Head of Events).

Director Dominic Best (BBC), John Vincent (Leon)

Director Dominic Best (BBC), John Vincent (Leon)

Robin Walker MP, H.E. the Paraguayan Ambassador

Robin Walker MP, H.E. the Paraguayan Ambassador

Myra Leung and Marjorie Davis from St John Smiths Square and Leafi

Myra Leung and Marjorie Davis from St John Smiths Square and Leafi

Brighter outlook

Brighter outlook

Manuel Diaz Cebrian (LATA), Fiona Jeffery (WTM), Lupita Ayala (Mexico Tourist Board)

Manuel Diaz Cebrian (LATA), Fiona Jeffery (WTM), Lupita Ayala (Mexico Tourist Board)

Branding Latin America

Branding Latin America

Michael Palin & David Horwell (Select Latin America)

Michael Palin & David Horwell (Select Latin America)

H.E. Julio Munoz-Deacon, (Ambassador of Peru), Sam North (Destinations)

H.E. Julio Munoz-Deacon, (Ambassador of Peru), Sam North (Destinations)

Charitable Contributions

Charitable Contributions

Viscount Montgomery & Rt Hon Hugo Swire

Viscount Montgomery & Rt Hon Hugo Swire

Sue Faithfull, Vice-Chair LATA

Sue Faithfull, Vice-Chair LATA

Gordon Burnett (Interchange), Jane Chilsom (Ultimate travel Company), Dr Jago Cooper (British Museum , Lost Kingdoms of South America).

Gordon Burnett (Interchange), Jane Chilsom (Ultimate travel Company), Dr Jago Cooper (British Museum , Lost Kingdoms of South America).

William Ruano (Avianca TACA), Susan Butler

William Ruano (Avianca TACA), Susan Butler

Filip Boyen (Orient Express), Penelope Kellie (Worldwide Yacht Charter), Nicola Price (Orient Express)

Filip Boyen (Orient Express), Penelope Kellie (Worldwide Yacht Charter), Nicola Price (Orient Express)

David Burnside (New Century), Kate Gay (IAG), Silio Boccanera (Globo)

David Burnside (New Century), Kate Gay (IAG), Silio Boccanera (Globo)

Michael Palin with Dr John and Lynne Hughes (Canning House)

Michael Palin with Dr John and Lynne Hughes (Canning House)

Bruno Moreno (LAN), Maria Luisa Tugores (TAM), Guillermo Orrillo (LATAM)

Bruno Moreno (LAN), Maria Luisa Tugores (TAM), Guillermo Orrillo (LATAM)

The Baroness Hooper, Rodrigo Espinosa (Charge d'affair, Embassy of Chile)

The Baroness Hooper, Rodrigo Espinosa (Charge d’affair, Embassy of Chile)

Silio Boccanera (Globo), Ed Paine (Last Frontiers), Lord Colwyn, Paul Cripps (Amazonas Explorers

Silio Boccanera (Globo), Ed Paine (Last Frontiers), Lord Colwyn, Paul Cripps (Amazonas Explorers

Peter Eshelby (Page & Moy), Stuart Whittington (LATA Foundation, Wendy Wu)

Peter Eshelby (Page & Moy), Stuart Whittington (LATA Foundation, Wendy Wu)

Sophia Ostler and Rick Nimmo of the Inter-Parliamentary Union

Sophia Ostler and Rick Nimmo of the Inter-Parliamentary Union

Calire Antell (LATA), Liza Masias (Inkaterra), Angelo Davino (Kuoni)

Calire Antell (LATA), Liza Masias (Inkaterra), Angelo Davino (Kuoni)

Rodrigo Espinosa (Embassy of Chile), María C. Garcia Merino (Embassy of Ecuador), Ignacio Llanos (Embassy of Chile)

Rodrigo Espinosa (Embassy of Chile), María C. Garcia Merino (Embassy of Ecuador), Ignacio Llanos (Embassy of Chile)

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Rafael Sáenz (Embassy of Costa Rica), Simon Quarendon (Falkland Islands Tourist Board)

Richard Brass (LATA Treasurer), Zuzanna Gierlinska (Microsoft), Jill Forgham (Vice Chair LATA Foundation)

Richard Brass (LATA Treasurer), Zuzanna Gierlinska (Microsoft), Jill Forgham (Vice Chair LATA Foundation)

Sir Peter and Anne Heap

Sir Peter and Anne Heap

Lucy Harwood (Las Iguanas), Larry Dillon (Acumen Marketing)

Lucy Harwood (Las Iguanas), Larry Dillon (Acumen Marketing)

Marcio Silva (Steamond), Graziella Delicato (AeroMexico)

Marcio Silva (Steamond), Graziella Delicato (AeroMexico)

Viscount Montgomery, Michael Palin

Viscount Montgomery, Michael Palin

Wendy McNeill (Americas), Gareth Lyons (Senderos)

Wendy McNeill (Americas), Gareth Lyons (Senderos)

Paola Melendres (Embassy of Bolivia), Miguel Angel Vilchis (Embassy of Mexico)

Paola Melendres (Embassy of Bolivia), Miguel Angel Vilchis (Embassy of Mexico)

Michael Kerr (Telegraph), Claire Antell (LATA)

Michael Kerr (Telegraph), Claire Antell (LATA)

Charity birds take flight from the terrace. Next stop Latin America

Charity birds take flight from the terrace. Next stop Latin America

Request the pleasure...

Request the pleasure…

Final Cut - Happy Birthday LATA!

Final Cut – Happy Birthday LATA!

 

Michael Palin wins the LATA Media Award for 2013

29 Jan

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Michael Palin is the recipient of the Latin American Travel Association’s media award for 2013.

The award was presented to Palin at a reception held on the House of Lords Terrace on Wednesday, 30 January 2013 and hosted by Baroness Hooper, chairman of the All-Party Parliamentary British-Latin American Group, and Christopher Pickard of Critical Divide, chairman of Latin American Travel Association.

The award was presented to Palin in recognition of his “impact in inspiring people to travel and learn more about the world and its people. And for his BBC television series and book “Brazil”, in helping to promote the understanding of Latin America.”

Previous winners (all presented at the annual reception in the Palace of Westminster) include:

The evening also marked the 21st anniversary of LATA as an association.

Latin American stands at the World Travel Market 2012

1 Dec

 

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TAM Airlines named “Best Airline in South America”

12 Jul

For the second consecutive year, TAM Airlines has been named the winner of two major categories at the Skytrax “World Airline Awards”. TAM was named “Best Airline in South America” and “Best Airline Staff in South America”. The 2012 awards were announced on 12 July by Skytrax during the Farnborough International Airshow.

Manoela Amaro, TAM’s marketing director, acknowledged the recognition of its passengers and stressed the importance of the award to the airline: “Repeating the feat for a second year in a survey as important as that undertaken by Skytrax, involving more than 18 million passengers from over one hundred and fifty countries, and involving more than 200 airlines, is proof that TAM is on the right track, and continues to work to offer an unforgettable travel experience to its customers.”

LAN and TAM create LATAM Airlines Group

22 Jun

LAN Airlines S.A. (which has been renamed LATAM Airlines Group S.A.) and TAM S.A. report that they have successfully completed the exchange offer and merger through which they have combined their businesses and created the LATAM Airlines Group S.A. LATAM Airlines Group S.A. will offer passengers more flights to more destinations than any other affiliated group of airlines in South America, initially reaching around 150 destinations in 22 countries and transporting cargo to 169 destinations in 27 countries.

As previously announced, the transaction was carried out through an exchange offer in which TAM’s shareholders could elect to exchange their TAM shares for LAN shares at a ratio of 0.9 LAN shares for each TAM share. The offered LAN shares will be delivered in the form of BDRs (Brazilian Depositary Receipts) in Brazil and ADRs (American Depositary Receipts) in the United States. The exchange offer, which was completed with the auction on 22 June 2012, was subject to the condition that more than two thirds of the TAM shares that participate in the offer agree with the deregistration of TAM as a public company in Brazil. This delisting condition was satisfied when 99.9% of the participant shares agreed with TAM’s deregistration. The tendered shares together with the TAM shares committed by the TAM controlling shareholders represented 95.9% of the total outstanding shares of TAM.

“The creation of this group of airlines is an opportunity to take South America to the world and to allow us to position ourselves to operate in an increasingly competitive environment due to the continuing consolidation of the global airline industry,” said Enrique Cueto, Executive Vice President-CEO of LATAM Airlines Group.

“The growth LATAM Airlines Group is expected to generate will allow us to offer our customers flights to new destinations, create more opportunities for our more than 51,000 employees, and offer greater value for shareholders. In addition, we can support the economic, social and cultural development of our region, improving the connectivity of passengers and cargo in South America and to the rest of the world,” said Mauricio Rolim Amaro, Vice Chairman of TAM S.A.

Benefits for Passengers

Among the benefits that passengers of both LAN and TAM will see over time are increased connectivity, improved routes and frequencies, and reduced connection times. Additionally, as of 27 June 2012 the members of the airlines’ frequent flyer programs, LANPASS and TAM Fidelidade, will be able to earn and redeem kilometres/points over the complete route networks of LAN and TAM. In addition, members of the senior frequent flyer levels of both airlines (Comodoro / Black and Premium Silver / Red) may add to their existing benefits preferential access to services for themselves and a companion, including access to the VIP lounges of both airlines, preferential check-in and boarding and priority baggage.

LATAM Airlines Group will continue to advance the integration of their operations in order to deliver the best service to customers.

The Structure

As to the corporate structure, Mauricio Rolim Amaro, currently Vice Chairman of TAM, will become Chairman of LATAM Airlines Group S.A. Maria Claudia Amaro will remain as chair of the Board of TAM S.A. and will also become a member of the Board of Directors of LATAM Airlines Group S.A. Enrique Cueto, currently Executive Vice President-CEO of LAN Airlines S.A., will become Executive Vice President-CEO of LATAM Airlines Group S.A. Ignacio Cueto, currently President and Chief Operating Officer of LAN Airlines S.A., will become CEO of LAN Airlines. Finally, Marco Antonio Bologna will remain as CEO of TAM S.A. and TAM Linhas Aéreas S.A.

Maurício Amaro, Ignácio Cueto, Maria Claudia Amaro and Enrique Cueto

Each airline in the LATAM Airlines Group will maintain its present headquarters: LAN in Santiago and TAM in São Paulo. Cueto also announced that both LAN and TAM will continue to operate under their existing brands in the same way as they have done until now, with a commitment to safety, service and quality: “This is the beginning of a long journey and the benefits to our customers will be added gradually as the integration of our companies’ progresses.”

LAN and TAM not only share a common vision of business but also a passion for delivering excellent service to their passengers and cargo customers, and are committed to safety, reliability and high quality service. The partnership was first announced in August 2010. In January 2011, the two companies announced that they had entered into binding agreements and thereafter referred the transaction to the approval of various authorities and agencies, including the National Civil Aviation Agency of Brazil (ANAC), the TDLC (Tribunal de Defensa de la Libre Competencia, Chile’s antitrust authority), and the CADE, Brazil’s antitrust authority.

Cargo Business

LAN CARGO and its affiliates – ABSA in Brazil, MAS AIR in Mexico and Línea Aérea Carguera in Colombia – are the largest group of air cargo operators in Latin America. By adding the leadership of TAM CARGO in the Brazilian domestic market, LATAM Airlines Group will provide the leading cargo network in this region, offering its services to 169 destinations in 27 countries around the world.

As a result, LATAM Airlines Group will generate significant benefits for cargo customers, including access to the broadest network of routes in Latin America with connections to all major destinations in the world; modern infrastructure; larger capacity by combining the cargo availability of both companies on both passenger and freighter aircraft; and an extensive range of products and services both domestically and internationally. In addition, the combination will create access to efficient systems and technological tools that deliver visibility of shipments through e-tracking, and soon e-booking, and the integrated know-how of teams with vast industry experience who know both customer needs and how to respond to them.

Synergies from the Integration

Both companies project pre-tax synergies of approximately US$170 million to US$200 million for the first 12 months after the amalgamation, gradually increasing to annual pre-tax synergies of between US$600 million and US$700 million, beginning four years after the completion of the integration. LATAM Airlines Group S.A. also estimates one-time costs associated with the closing of the transaction and the realization of synergies of approximately US$170 million to US$200 million, most of which are expected to be incurred in the first 12 months after the completion of the amalgamation. Approximately 60% of the total estimated potential synergies will derive from revenue increases in the passenger and cargo businesses and, therefore, the cost savings are expected to generate the remaining 40%.

“Brazil the Guide” launched by Critical Divide

25 Apr

Critical Divide has launched Brazil the Guide, a website that does exactly what it says on the tin.

The site is written and edited by Christopher Pickard and the Critical Divide team responsible for Insider’s Guides and RioLife. It can be viewed at www.braziltheguide.com.

Brazil the Guide can trace its origins back to The Insider’s Guide to Rio de Janeiro, the now legendary guide book that was first launched in Rio in January 1984. In one form or another, it was the largest selling guide book to Rio de Janeiro in the English language for over a decade. The only such guide to be written, edited and published in the English language from Rio de Janeiro itself. In pre-internet days, the guide was supported by a monthly magazine, Rio Life.

The site promises to help its users to quickly and easily discover where they need to travel to in Brazil (and how), and what they need to see and do once they are in the country. No fuss, no puff, just what the visitor actually needs to know to plan a visit to Brazil, be it on business or leisure.

In the run up to the 2014 FIFA World Cup and 2016 Rio Olympic Games, both of which will  take place in Brazil, Critical Divide will be expanding Brazil the Guide as well as launching a Rio the Guide site (www.riotheguide.com).

LATA returns to the House of Lords

23 Jan

The Latin America Travel Association (LATA) returns to the House of Lords on 1 February for its annual reception with the All-Party Parliamentary British-Latin America Group.

The event promotes relationships between Britain and Latin America through travel and tourism. It also provides the opportunity for the LATA membership to speak to MPs and members of the House of Lords about Latin America, and shows the Latin American ambassadors and embassies in London that Britain takes travel and tourism seriously as an industry.

Baroness Hooper, chairs the All-Party Parliamentary British-Latin America Group and, alongside LATA chairman Ed Paine, will be presenting a couple of very special media awards on the night.

Jeremy Browne MP, Minister of State responsible for Central/South America and the Caribbean, as well human rights, consular, migration, drugs and international crime, public diplomacy and the Olympics, will address the reception.

2012 is a special year in that while London is hosting the Olympic and Paralympic Games, the next host will be Latin America, in the shape of the city of Rio de Janeiro. Brazil also hosts the FIFA World Cup in 2014.